Tag: Marketing

Top Insights from the 2016 Google I/O Keynote

The 2016 Google I/O Conference proved Google’s commitment to providing solutions that continue to blend technology into users’ daily lives. As in recent years, Google presented new technology offerings with the intent of giving developers access and the ability to continue improving products in an open environment. With their visions seemingly driven by artificial intelligence…

User Experience & the Scientific Community

User Experience is full of surprises. Each challenge is a bit different, necessitating a unique approach. Good User Experience (UX) achieves the goal of the software and meets the expectations of the user. Recently I was invited to speak about User Interfaces & User Experience during the Future Trends in Nuclear Physics Computing workshop at…

The Evolution of Marketing

I had a great conversation with Jeff Martin from 360cities yesterday about marketers being “evil scumbags”. And I agree there’s a good reason to harbor anger toward advertising and marketing: in most cases, marketers are trying as hard as they can to first get your attention and second part you from your money. This immediately…